Storm Concept Bowling Ball

The Storm Concept is one of the more unique pieces Storm has put out in a long time, designed to live in that space between urethane and reactive. It features the new Radius core (2.62 RG, .019 diff in 14 pounds) paired with the ARC Pearl reactive coverstock at a 1000 grit finish. On paper, that combination tells you exactly what it wants to be — low flare, high control, and extremely stable. I drilled mine 4x4x2, exactly how I layout urethane, and that’s really where this ball fits. The Concept gives you that urethane-like shape — early read, smooth motion, and very predictable — but without the typical urethane drawbacks. It absorbs oil, blends the lane much better, and most importantly, it goes through the pins stronger. What separates the Concept from traditional urethane options like the Pitch Black or IQ 78U is the versatility and continuation. It still controls the pocket and keeps everything in front of you, but it doesn’t quit downlane the same way urethane. You can play straighter, you can use it on tougher patterns, and you don’t have to worry as much about carrydown. That said, this is not a ball you’re grabbing for entry angle. It’s smooth, controlled, and very forward — which is exactly the point. The Concept really shines on short patterns, flatter conditions, and anything where you need to blend out the lane and take the over/under out of play. All that while still playing great on a house shot! If you like urethane but want more hit and versatility, or if you need a true control piece for tournament conditions, the Concept is absolutely worth a spot in the bag. Layout: 4 x 4 x 2 My Specs - Speed - 16 mph, Rev Rate - 280. PAP 5 3/4 x 1/2 Up Youtube Link: https://youtu.be/L6TU9kz7c40

Introducing the Storm Concept built to control short oil patterns and high friction surfaces. The ARC Pearl coverstock runs at the USBC maximum for coefficient of friction and oil absorption time — both limits simultaneously. It has a Radius Weight Block — with a 2.61 RG and 0.020 differential at 15 lbs. I am speed dominant, average rev rate 250-275ish, low-medium tilt and medium rotation. I drilled mine 30x 3 1/2 x 20. My axis point is 4 3/8 over 1 3/8 up. This ball is good for me on fresh oil conditions at 500 grit. In league I start with my Concept then change to the Bionic. These two are great one two punch for game 1 and 2. Go get yours at your local Storm VIP shop today! #StormNation #sm2proshop #Deviousbowling

I drilled my Storm Concept 4x4x1, and it’s honestly one of the more versatile balls I’ve thrown in a while. What stands out right away is how responsive it is to hand position...you can really manipulate shape without feeling like you’re fighting the ball. I’ve been able to play pretty much anywhere on the lane with it. If I want to stay more up the back, it blends things out and keeps that smooth, controllable motion. If I get around it a little more, it responds and gives me enough motion without over-jumping. The biggest thing for me is that it doesn’t quit downlane. It keeps driving through the pins and doesn’t lose direction like urethane tends to, especially once the lanes start to transition. It’s clean enough to get through the fronts, but still has that continuous motion you want when it sees friction. Overall, it’s just a really reliable piece that lets you stay in control and adjust without having to ball change as quickly. Definitely earned a spot in the bag.

Storm Concept Coverstock: ARC Pearl Reactive Finish: 1000-grit Abralon Core: Radius Weight Block RG: 2.61, Diff: 0.020 (15 lbs) VLS Layout: 4 1/2 x 4 x 1 Dual Angle Layout: 45 x 4 1/2 x 15 PAP: 5 3/16” right x 5/8” up Rev rate: 400 rpm Average speed: 16.5 mph Location: Prairie Lanes, Sun Prairie WI Pattern: Medium volume THS The new Storm Concept is the next release in Storm’s SPI Lab Series and is a new ‘concept’ in bowling ball technology. Designed to provide a urethane-like motion that is consistent and controlled but offer more continuation on the backend like you’d expect from a traditional resin bowling ball. The specs of the core and cover are something typically reserved for entry-level balls, but the new ARC Pearl reactive coverstock is extremely strong and essentially forces the ball to continue hooking through the pins. I have never been much of a fan of urethane motion, it’s a shape that just doesn’t fit my eye. I drilled my Storm Concept with a stronger drilling that puts the pin closer to my vertical axis line to help give the ball more response when it hits the dry boards. I’ve been impressed with what I’ve seen thus far. It has given me a urethane-like ball motion in the front and middle part of the lane that is smooth, controlled, and stays on line. But unlike urethane, the ARC Pearl reactive cover gives it a little extra kick on the backend, which is something I don’t get out of urethane bowling balls. When compared to the Level, I have been able to play nearly identical lines with the Concept. However, with the Level I get a light mixing strike or often leave weak 10 pins, but the Concept finishes a little harder on the backend and is higher flush in the pocket. The Concept definitely deserves a spot in any tournament bowler’s bag – especially those that struggle with urethane motion. For me, it’s the ball I’ve been looking for to help bridge the gap of urethane control without giving up downlane motion that urethane lacks. Chris Pollentier Storm Products Pro Shop Staff

Layout: 35 x 4 x 40 The Concept is the next evolution of the Level, but with a much stronger coverstock. The Concept has a ton of midlane traction, but it does not “straighten out” downlane like urethane can. The ball reaction was as if a traditional urethane ball had a baby with something like a Phaze 2. This makes it much more versatile and usable for me (medium rev rate, medium ball speed) than a traditional urethane ball. The smooth, arcing motion of the Concept is perfect for those times when a controllable ball reaction is needed.

The new Storm Concept is a ball unlike any other. It features the Radius weight block and the all new ARC Pearl coverstock. At 15 pounds The Concept has a high RG of 2.61 and a low differential of .020. The Concept will give you that urethane reaction you are looking for, but this ball absorbs oil instead of dragging the oil down the lane like traditional urethane balls. What the means is you can throw the Concept longer without having to worry about leaving those weak corner pins from all the urethane carry down. This ball is very popular on the PBA tour, as is it is legal everywhere, since it is not urethane, it can be thrown in any tournament. This ball is a must for the tournament bowler when you need a smooth predictable ball motion. The cover on The Concept is strong enough to handle some of the heavier oil patterns as well as medium to light oil conditions. You need to throw this ball for yourself to see what all the hype is about!

If you have watched any professional bowling this year, you are already familiar with the Storm Concept. This ball is being used on all patterns, including USBC Nationals. I drilled mine 4x4x1 and threw a nice little 12 bagger out of the box. With the tournament season upon us and all of the rule changes that have occurred, this ball is a must have in the bag. Go get yours today at The Armory Pro Shop & Supply! Layout: 4x4x1 PAP: 3 3/4 right 1 3/8 up #armoryproshop #stormnation

As most of us know, there’s been a huge demand for Urethane equipment in with today’s conditions. There’s also been significant rule changes for using those types of balls in competition. The newest addition to that conversation is the Concept from Storm. The way the rules read now, the Concept can be used anywhere around the world and in any type of tournament. I’ve drilled two so far and really like it. In 15lbs, the RG is 2.61 and the differential is .020 which tells us, this ball likely won’t flare much and is designed to be extremely stable along with predictability. The first one I drilled very similarly to the Urethane balls I had the most success with (Pitch Black and Fast Pitch). The layout is 3 x 4 x 1. This is a very tall pin with the CG just under my ring finger. The second one I drilled is more of a traditional layout coming out to 5 x 3.5 x 3. This puts the pin above my ring finger with a slight kick of the CG. Both balls provide different motions. The one with the 1” buffer tends to be more forward down-lane where the one with the 3” buffer is a bit more forward. I’ve left the surfaces alone, but have had success with using them on all types of patterns and surfaces. The Concept is so much different than anything else in the line that I think it should be in league and tournament players’ bags moving forward. All styles and rev rates can find success with the Concept. Go drill one! #StormNation

Storm Concept Coverstock: ARC Pearl Finish: 1000 Grit Abralon Core: Radius (14pd.) RG: 2.62 Differential: 0.019 Layout: 4 ½ x 3 x 4 - 2LS Layout Extras: 2 1/8 Finger Depth, "X" - 4 1/2 D and 1 Inch Left Tester: PAP 6 1/2 R, 1 1/4 D Review: The all new cover/core Concept is an absolute hit on most typical house conditions and short oil patterns. There has been a lot of misinformation out there regarding urethane, urethane options and blended type balls in this category. The easiest way to combat such information is that these type of balls offer early read of the lanes and control type reactions. This works well for over/under type conditions and also shorter modified/sport patters. The Radius core is designed to respond slower to friction providing the bowler maximum type control. The Arc Pearl coverstock is what stands out on this ball. It absorbs oil rather than pushing oil which allows the player to stay in the Concept much longer than traditional urethane. It even absorbs oil much faster than the previous Lab Series ball the Storm Level. In addition, the Level for me fell a bit into the traditional urethane look so it has been overshadowed by my Storm Pitch Black and Storm Fast Pitch. The RPM coverstock is not as good as Arc Pearl in my opinion. Recently, we changed my Level layout to see if we can see a different type of reaction. I plan on continuing to see what the Level can do as well. Especially since I enjoy urethane on a wide variety of conditions. Pro Tip: For those that traditionally tend to dislike urethane or urethane-ish offerings, don't hesitate to surface your new ball to a higher grit like 3K or 4K than gradually bring the surface down to your 1K or 500K grit. The reason being most bowlers dislike the early motion of the ball oob and give up before letting the lane shine and peaks of the ball to settle in a bit. If you have had this experience previously give the surface suggestion the "good old college try". I think this pro tip might just work for you. When the initial announcement came out from SPI regarding the Concept I was extremely excited. The Concept is the type of ball a large number of bowlers can use. I even recently drilled a second Concept to match my urethane offerings. The diversity in both balls will likely be enough to carry both to wide range of tournaments. I highly recommend the Concept. Please be sure to visit your favorite pro shop today and don't forget to check in on the YouTube channel at: https://youtube.com/channel/UC1VA-MgFBo9mIZde-G3T11A for occasional and more in depth video reviews. Be sure to grab your Storm Concept today! Michael Slatky 900 Global Staff Member York, PA

Orientation: Right Handed Rev Rate: 400 RPM Speed: 16-17 MPH PAP: 4 1/8 over and 1 up Location: Enterprise Park Lanes, Springfield MO Pattern: High Volume THS VLS Layout: Layout 1: 4 3/8 x 4 x 2 ½ (Pin above bridge) Layout 2: 4 x 4 x 3 7/8 (pin below bridge) Strength Rating (out of 10) : 4 Shape: Medium Smooth Best Use: Everywhere The Concept is the HYPE. I might not ever throw urethane again. Concept acts like urethane, but it absorbs oil. It makes the lanes BETTER if you use it right. It’s legal everywhere. Ball gets better the more oil it absorbs because it smooths out even more. It’s the best “control” ball I’ve ever had. It gives me all the control but it hits better than any other “urethane type” ball I’ve ever thrown. I drilled one normal and I drilled one super strong and they’re both really good! Get a Concept and find out for yourself.